Be Safe, Be Smart, and Share a Beer with a Friend… Remotely

  • March 23rd, 2020
  • By Stephen Rich

We are living in unpredictable and unprecedented times. For the time being, everyone who is able to stay home should stay home and practice self-isolation. You may not have thought about this, but a delicious beer might be exactly what you need to brighten your day.

In the midst of social distancing, closed bars and restaurants, and a general lack of personal mobility and contact, beer may be the social tether that brings much needed levity to your life. After all, for thousands of years beer has been a societal savour that helped to build civilizations, provide clean drinking water during plague, and now, is often used to toast good times, good friends, and memorable moments.

Unlike historical times, we are well set up today to observe responsible public health practices and still socialize with our friends over a beer. Welcome, twenty-first century technology!

Over email or phone, arrange a time to meet with one or more friends. When the time comes, everyone can sit back and relax in the comfort and safety of their home and share a beer over FaceTime (or Skype, Messenger, Duo, WhatsApp, Zoom, Google Hangouts, etc). That’s right: use your computer, or prop up your phone or tablet, ring up your buddies, and kick back with a beer – just as you normally would!

There are lots of ways to make this fun and exciting, but the first rule is: do what you would normally do. Grab the beer that you and your friends would usually reach for. Repeat the cheers ritual you always do. Pour into the same glass, sit in the same seat, watch the same show or play the same game that you normally would. Make this remote beer as customary as possible, and you’ll quickly fade back into the ease and joy of sharing a beer with a friend.

You can also go on an adventure through beer with your friends. Assign a theme in advance – ask everyone to get a different beer from the same brewery – like sharing a Shindig, Bobcat, and Hazy Days from Cowbell. Or if your friends are all in different regions, ask everyone to get a beer that is hyper-local to them. Or pick a style like IPAs, Stout, Lager, Fruit Beers, etc. You can easily have a fun and relaxing time with your friends chatting about the different beers you are all enjoying, while staying in the comfort of your own home.

Cowbell and many other Craft Brewers offer online ordering, so you still have safe and responsible access to fresh, local beer – almost anywhere. What’s Brewin’ is an online resource to learn how your favourite Ontario brewery is delivering or shipping. Cowbell is currently providing free shipping on all orders over $45.

Last week, Cowbell hosted our first online Happy Hour, with Cowbell Team members joining in from across the province. We toasted, chatted, discussed if Seinfield is a classic is not, and shared stories from our self-isolation. We are getting together this Friday, and every Friday during this challenging time. We recommend you and your crew give it a try and get together virtually too.

Be safe, be smart, and share a beer.